Job Hunting tips

The CV That Actually Works for International Jobs in Germany

Most expat CVs fail before a human ever reads them. Here's what actually works for international roles in Germany.

Professional reviewing a job application on a wooden desk.
Professional reviewing a job application on a wooden desk.

Every week I review CVs from highly qualified expats getting zero responses. The experience is real. The results are strong. But the CV isn't working — and it's almost always for the same fixable reasons.

Here is my honest take on what the CV needs to look like if you're targeting international companies and English-speaking roles in Germany. That's the only market I focus on with my clients — and the rules are different from what most people expect.

First: Know the Market You're Targeting

For international companies and English-speaking roles — which I recommend for most expats — the rules are clear: keep it clean, keep it ATS-friendly, and focus entirely on communicating value. Nothing else matters.

The ATS Problem: Why Your CV May Never Reach a Human

Most larger international employers use Applicant Tracking Systems (ATS) to filter applications before any human sees them. If your CV isn't optimised for ATS, it may be rejected automatically even if you're perfectly qualified.

ATS software scans for keywords from the job description and cannot read fancy formatting. The design choices that make your CV look impressive on screen can actively hurt you with the software that decides whether you move forward.

No Photo. No Personal Details. Full Stop.

This is one of the most common mistakes I see — and the advice people receive on this is often confused.

For international companies — US-headquartered firms, global tech, international professional services — do not include a photo. A photo introduces unconscious bias before anyone has read a word of your experience. It is not standard practice internationally, it adds nothing professional, and it can actively work against you.

The same applies to date of birth and nationality. These details are not relevant to your professional value and are not expected by international employers. Leave them out entirely.

Your CV should contain one thing: professional value. What you've done, the scope of your work, and the results you've delivered.

Six Rules for a CV That Passes ATS and Impresses Humans

1. Tailor every CV to the specific job. Use the exact job title and mirror the language and keywords from the posting throughout your CV. Only apply for jobs you're genuinely qualified for — ATS filters out CVs that don't meet must-have criteria.

2. Use keywords strategically. Identify hard and soft skills from the job description and include them in your CV. Repeat key terms two to three times, especially in the skills and experience sections. Include both acronyms and full phrases — for example, both 'ERP' and 'Enterprise Resource Planning'.

3. Keep formatting completely simple. No tables, columns, images, graphics, or unusual fonts. Use standard section headings: Summary, Work Experience, Education, Skills. Keep all important information in the main body — never in headers or footers, which ATS often cannot read.

4. Use the right file format. Submit as .docx when applying through portals unless the employer specifies otherwise. Some ATS systems struggle with PDFs.

5. Quantify everything. 'Led a team' tells a recruiter nothing. 'Managed a team of 8, delivering 23% improvement in client retention over 12 months' tells them exactly what they need to know. Every bullet point should contain a specific, measurable result.

6. Don't apply to multiple roles at one company simultaneously. This signals indecision and can be flagged by ATS.

The Real-World Example: How I Did It

When I applied for a Director of Marketing Operations role, I went through every requirement in the job description and mapped my CV language directly to it. Where they asked for international operations management experience, I wrote about over a decade in the global AdTech industry. Where they asked for strong leadership, I used specific language about managing and mentoring teams and delivering measurable outcomes. Where they asked for process improvement experience, I cited specific redesigns I had implemented — account distribution, reporting templates, client-tier work allocation.

None of this was invented. It was the same experience I'd always had — just translated into the language the employer was using. That's the exercise. That's what makes applications work.

Tools Worth Using

Before submitting any application, run your CV through an ATS checker. My absolute recommendation based on price-to-value: https://flowcv.com/

→ Want your CV reviewed by someone who has hired for international roles and now coaches expats full-time? Book a consultation at expatcareers.de.



Career coach Jenia in a relaxed conversation with a client outdoors in Berlin
Career coach Jenia in a relaxed conversation with a client outdoors in Berlin

About Jenia

About Jenia

About Jenia

I've been a VP in AdTech, led a team at Apple in Berlin, and still ended up unemployed in Germany — wondering what I was actually good at.

So I did what I now help my clients do: figured out how to position myself and translate my experience for the German market.

Today I work as a Director at an advertising agency and run Expat Careers, a coaching program specifically for expats navigating the German job market.

With 10+ years in senior leadership and HR — on the hiring side — I know exactly what employers are looking for, and why talented expats keep getting overlooked.

I help you stop applying to everything and start landing the right roles — with a clear strategy, strong materials, and the confidence to sell yourself to the right people.

Coaching is available free through the AVGS voucher, or privately.

I've been a VP in AdTech, led a team at Apple in Berlin, and still ended up unemployed in Germany — wondering what I was actually good at.

So I did what I now help my clients do: figured out how to position myself and translate my experience for the German market.

Today I work as a Director at an advertising agency and run Expat Careers, a coaching program specifically for expats navigating the German job market.

With 10+ years in senior leadership and HR — on the hiring side — I know exactly what employers are looking for, and why talented expats keep getting overlooked.

I help you stop applying to everything and start landing the right roles — with a clear strategy, strong materials, and the confidence to sell yourself to the right people.

Coaching is available free through the AVGS voucher, or privately.